What about helping you rank your site? Did you know that video helps you rank your site better than text content if done correctly. But how do you do that? How do you make sure the videos that you are adding are correctly search engine optimised.
For a quick example you add a video from Youtube. You need to get all the video details and add it direct to the sitemap so that the search engines can get all the relevant data to help you rank better. And there are so many different providers that all store the information differently you need to add it in each time.